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By Patricia Bosa Imagine this: You came across two profiles of individuals with similar qualifications and experiences while scrolling through your social media feed. One profile is polished, professional, and exudes confidence, while the other is bland, uninspiring, and lacks personality. Now the exciting part… Which one are you more likely to remember and engage with? The answer is obvious. It's not just about having a good resume or a solid LinkedIn profile. This viciously competitive panorama asks for crafting a unique and authentic personal brand—setting you apart from the crowd and making people take notice.  We all know this; what we don't know is... Where to start? Well, that's where a personal branding coach comes in. This writing explores; Who is a branding coach? The roles of a branding coach? Who is a Branding Coach? A personal branding coach is a professional who specialises in helping individuals develop and promote their personal brand. Personal branding is ...

By Patricia Bosa It might be difficult to maintain a balance between personal and corporate branding. Especially in the digital era, where an online presence can make or break a reputation. Personal branding specialists can assist individuals in developing a brand that reflects both their personal beliefs and professional objectives, thereby establishing a coherent and effective image. In this blog, we will examine how personal branding experts assist individuals in achieving a balance between their personal and corporate brand identities and in developing a powerful brand that stands out in today's competitive environment.  Understanding Personal Branding and Corporate Branding In the digital age, personal branding and corporate branding are two distinct concepts that are crucial. Personal branding focuses on building a strong and consistent image that reflects the personality, values, talents, and expertise of an individual. On the other hand, corporate branding is the process o...

By Patricia Bosa Whether you are an entrepreneur or you’re backed by a large workforce, one essential critical asset you need to thrive today in the market is ORM. Yes, ORM " online reputation management " has become the backbone of many big and small businesses to grow. And why not! In today's time and age, your digital reputation is largely dependent on SM (social media) and mostly on online review sites. Not so popular fact but; people usually read at least 10-15 positive online reviews before they can actually trust any business. The better your online reputation is, the greater your business and brand will thrive! And that's what makes every big and small-sized business entity opt for online reputation management services ! This article revolves around online reputation management and all that jazz, so let's roll! What are reputation management services? As the name mirrors, Online Reputation Management is the process of managing the reputation of—a business ...

By Patricia Bosa The key to success, whether you're starting a business or looking for a job, is personal branding. These days, every startup has a website to make their presence online. This is not enough, developing a personal brand is a major task for all entrepreneurs and business owners. Further, to survive in the cut-throat online market, you must be accountable to your personal brand. This is where personal branding coaches come into the frame. Many young entrepreneurs and business owners are hiring personal branding coaches to help them maintain their reputations. Personal branding coaches teach about building a strong personal brand and provide them with career advice. This is why hiring a personal branding coach can be beneficial for your business. They’ll also help you if you're a beginner in branding business or need more experience in the market. Check out these five different ways a personal branding coach can assist you: Get Helpful Training And Help From A Men...

By Patricia Bosa Develop one if you don’t have one, it’s high time! Personal branding is part science and part art, and you are the artist! Indeed, we all know the significance of branding in business. What you are not familiar with is maybe "personal branding," are you? Not really; you probably have heard this term in today's business world but never actually paid serious emphasis. Well, in today’s climate, no matter what industry you serve, a personal branding strategy can change your entire business game; if done right, it is one of the most important assets for the business.  It is the art of storytelling you use to define your business by any means; a unique branding strategy is the backbone of your business. It can either make your business or else break your business. This brief article explores personal branding, how to walk through this road map to build your personal branding! A brief about personal branding Steve Jobs, Elon Musk, Bill Gates, Ratan Tata … The...