Image Group International

By Patricia Bosa If you want to grow your brand coaching business , your personal image and branding are EVERYTHING.  From your website to how you position yourself as a professional, all the little details matter when it comes to attracting clients. In the next three minutes, I’ll quickly walk you through the steps you need to take that should help you have a successful coaching business.   These steps would focus on two things, your professional image and branding.  Image: Canva Define Your Core Messaging Take significant time to clarify your brand messaging. Communicate the concrete ways working with you will benefit clients.  How will you help them achieve meaningful milestones, make tangible progress toward their goals, gain greater clarity and direction, and feel truly empowered on their journey?  Ensure your messaging also aligns with and reflects your deeper values and approach, such as promoting thoughtful self-reflection, facilitating collaborati...

By Patricia Bosa Have you ever sat down to think why some people look so good at what they do no matter what life throws at their businesses? Well, let me let you in on a tiny secret. it's not all about being born with a silver spoon. A lot of this success you see comes with personal branding and image enhancement. And you know what? You can learn how to do this too, with a bit of guidance. That's where coaching comes into play. Image: Canva What's Authentic Personal Branding, Anyway? Authentic Personal branding is your unique stamp on the world. It encompasses everything that comes to someone's mind when they hear your name.  More than just a fancy website or polished logo, your authentic personal brand is how you come across to others through your style, values, way of speaking, and the feelings you evoke. Unlike a corporate brand, your personal brand is an evolving, living thing that requires care and cultivation.  With expert help, you can turn it into your most...